Nowadays, IEO (Initial Exchange Offering) is considered one of the most regulated fundraising formats. Indeed, unlike ICO, the vast majority of which are tacitly perceived as a scam, and IDO, the transparency of which depends on the decentralized exchange selected for listing, IEO, due to the mandatory preliminary audit performed by representatives of the centralized exchange on which the projects plan to be listed, have a better chance of attracting the desired investment volume without colossal marketing budgets.
No, this does not mean that you can do without marketing at all – those who doubt a particular project’s transparency will still be unable to cross their internal barriers without additional proof. However, if you do everything correctly and, in particular, choose the platform most suitable for your tasks, you will automatically remove a dozen challenges that you could face in another situation. Actually, that’s why the experts of our IEO marketing agency decided to present seven of the most common IEO launchpads and platforms to your attention.
The 7 best launchpads for IEO
There are currently over a hundred launchpads that specialize in conducting IEOs. To varying degrees, they enjoy authority among their users, which, however, does not diminish the need to choose the right one of them. The fact is that your choice should be determined by multiple factors, including an understanding of whether your target audience overlaps with the audience of the platform you have chosen, whether your budget meets its requirements, as well as whether your project is able to pass the sometimes too strict audit on this platform. All these aspects are quite resource-intensive, so to make your lot easier, we decided to help you a little.
So, let’s find out what these seven launchpad IEO solutions are that you can entrust to list your cryptocurrency.
1. MEXC
MEXC opens our list of the most reliable IEO launchpads. Indeed, this launchpad is considered one of the most powerful IEO solutions as it provides a comprehensive range of consulting services to help Web 3.0 startups grow. Its activity rates of the projects are impressive: on average, it is 30+ airdrops per week. While this is a relatively new platform (it is only four years old), it has managed to help projects achieve an average return on investment of 11.46x. The most prominent projects listed here include WOO Network, Heroes TD, and Genopet.
2. Binance
If you have done independent research on IEO platforms, you have probably come across a mention of Binance Launchpad. This is one of the largest platforms, the name of which is known even to novice crypto investors. At the time of writing, this launchpad has attracted $182,146,939 in investments for 93 projects, adding 5,514,843 new participants to their communities. Thanks to the developed infrastructure of its ecosystem, projects here go through the smooth path from their formation to sustainable scaling.
3. Bitget
Bitget Launchpad was created in 2022, and since then, it has conducted 12 successful IEOs, which in total managed to attract about $2.19 million in investments. At the same time, the liquidity of these projects’ tokens, thanks to the transparency provided by this IEO platform, has increased to a record average of 14.92x. Among the most famous Web 3.0 solutions that have trusted this platform, we can mention PandaFarm, T2T2, and TonUp.
4. KuCoin Spotlight
KuCoin Spotlight is another prominent IEO launchpad that projects love for helping them organize a seamless and relatively low-cost initial token sale. However, projects must comply with the platform’s KYC and AML policies to be eligible for token listing. So far, KuCoin has hosted around 30 IEOs (including projects like SUI and Cryowar), raising over $48 million and increasing their token liquidity by 40x on average. Notably, KuCoin Spotlight recently introduced new eligibility rules based on tokens’ net asset value (NAV), providing additional transparency in their distribution for investors.
5. AscendEX
Created by a group of quantum trading experts from Wall Street, the AscendEX Launchpad is considered a trusted assistant in trading new cryptocurrencies from projects with proven reliability. Since 2019, the launchpad has provided end-to-end support for startups in the Web 3.0 space. It has helped 17 projects successfully complete their IEOs, raising around $7.54 million in total investment and delivering a whopping 43.28x ROI. The launchpad’s track record includes world-renowned solutions such as Bonfida, Project Serum, and Vanar Chain.
6. Gate.io Startup
If you are looking for a well-known launchpad with a detailed guide on how to launch an IEO, Gate.io is probably the best choice. Here, after passing an internal audit and achieving compliance with internal KYC and AML policies, you will be offered the help of curators to attract investments through the platform. Among the projects that have completed their financial goals within this IEO platform are Orbital7, AgoraHub, Petoshi, and many others.
7. BitMart
Rounding out our IEO launchpad list is BitMart, a subsidiary of the BitMart exchange. The terms of participation in this launchpad are extremely simple for both startups and investors, meaning it will be an ideal place for them to unite for the benefit of each other. Despite its youth (it was launched in 2022), it has already managed to successfully complete over 60 IEOs, providing high ROI rates, including for such popular Web3 solutions as 28VCK, WOO, and Fidance.
Choosing the right one
Whichever of the above launchpads you choose from our list, you must understand that at the heart of your successful IEO event should be a well-thought-out strategy for its preparation, launch, and post-completion interaction with your token holders.
If you want to spend minimal effort on this and get the maximum result, feel free to contact Coinband. We will develop a unique marketing strategy for your project, taking into account your business goals and available resources. We will complete the tasks you set within the acceptable time frame and, thereby, lay a solid foundation for the further development of your Web 3.0 solution.
